Great Things Happening at the 76th Annual Sturgis Rally

We all know that the 76th Annual Sturgis Rally (August 8th through the 14th of 2016.)is just around the corner and at AMERiders, we want to give you the skinny on some of the great events, people and other news that will be happening there this year!

First of all, for those of you that don’t know, and who doesn’t know about Sturgis we are going to give you a run down real quick. The Sturgis® Motorcycle Rally™ has attracted motorcycle enthusiasts from around the world for 75 years. It’s grown to include bike shows, world-class entertainment, industry showcases, a wide variety of motorcycle related shopping opportunities. And most of all, miles and miles of incredible riding experiences. Most of all it also offers great food, entertainment, and motorcycling fun for all ages. While that may seem like a fun stop overload and you won’t be able to do it all, never fear. It’s an annual rally and you can always go back and start again where you left off.

So, let’s get started on what is going on this year.

Ben Bostrom Named Grand Marshal For 14th Annual Sturgis Mayor’s Ride
76th Annual Sturgis Rally
Ben Bostrom Named Grand Marshal For 14th Annual Sturgis Mayor’s Ride

Ben Bostrom, a renowned U.S. motorcycle racer, has been named the Grand Marshal for the 14th Annual Sturgis Mayor’s Ride on August 8, 2016, during the Sturgis® Motorcycle Rally™.  Here is what Sturgis Mayor Mark Carstensen had to say about it,”The City of Sturgis is very excited to team up with Ben Bostrom as the Grand Marshal of the 14th Annual Mayor’s Ride.”

Bostrom started his career out strong by winning the AMA National 600 Dirt Track Championship in 1993. He quickly turned to road racing in 1995. Furthermore, he’s won numerous races atop a variety of bikes, including Ducati, Honda, and Harley-Davidson. He returns to Sturgis with his brother Eric, to continue their tradition of riding with people from around the world in the annual Sturgis Mayor’s Ride.

Register today for the Mayor’s Ride

76th Annual Sturgis Rally
Rockford Fosgate Returning as Official Motorcycle Audio Sponsor for the 76th Annual Sturgis Rally
Sturgis Rally’s Official Motorcycle Audio Sponsor Will Be Rockford Fosgate for the 3rd Consecutive Year.

Rockford Fosgate the industry leader in high-performance audio systems is returning for its 3rd consecutive year as the 76th Annual Sturgis Rally’s official motorcycle audio sponsor. Bill Jackson, Rockford CEO and president stated, “The past two years as the official motorcycle audio sponsor of the famed Sturgis® Motorcycle Rally™ have been terrific, and we are looking forward to another great rally. As a result, we are counting down the days until it begins.”

The Rockford Fosgate booth will once again be located at the corner of Harley-Davidson Way and Lazelle Street. Furthermore, Rockford will showcase Harley-Davidson and Victory motorcycles featuring audio system upgrades, active stereo displays, cool gear with partner Bagger Nation, as well as offering numerous promotions and giveaways.

Furthermore, Rockford Fosgate will also sponsor the “14th Annual Mayor’s Ride,” held during the rally.

Sarah Schilke Joins Panel Supporting Women Riders at Sturgis
76th Annual Sturgis Rally
Sarah Schilke Joins Panel Supporting Women Riders at Sturgis

Sarah Schilke, National Marketing Manager, BMW Motorrad USA, will be among a panel of leaders representing a broad cross-section of women in the motorcycle industry at the Sturgis Buffalo Chip’s 2016 Biker Belles symposium. Ms. Schilke said, “I look forward to participating in this unique event alongside such notable industry veterans. It’s an honor to represent BMW for its ongoing commitment to women and motorcycling.”  She will be among many other well-known industry trailblazers on the panel like land-speed record-holder Karlee Cobb and many more.

Following the Buffalo Chip’s ride, the panel will discuss the theme “Two-Wheeled Transformation” while guests enjoy a catered lunch at The Lodge at Deadwood. The event was created to raise awareness of the passion, diversity, and spirit of women in motorcycling and to raise funds for local worthy charities.

Check out the event news on the Biker Belles website for all information on the Buffalo Chip’s 2016 ride and more.

Extra Sturgis Information

76th Annual Sturgis RallyIn addition to those great events, here are a few more links, for even more things to do from the events page for you.

Current upcoming Rides
Rally Venues (Entertainment in and around the city)
Concerts (Who doesn’t love good music am I right?)
Check out the Sturgis Motorcycle Rally Events section for more information.

And as always….

~Live Free Ride Hard~

76th Sturgis Motorcycle Rally







Let AMERiders be your source of information about the 76th Annual Sturgis Rally.

And as always don’t forget to send us your stories, pictures and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media with others and let them get the information and benefit from it as well.

Please note that this information was recovered from around the net and off the Sturgis website for accuracy for you.

Leave a Reply

Your email address will not be published.