8 Days and Counting Till the 77th Sturgis Bike Rally

AMERiders is counting down the days till the 77th Sturgis Bike Rally and with only 8days left we are bringing you more news and events to come. We are so excited that the 77th Anniversary Sturgis Motorcycle Rally is just days away and we will continue to bring you information on what is going to happen and what is going on during is so as we promised here is a bit more of what will be going on.

Rally Races

77th Sturgis Bike RallyIn 1936, a small motorcycle club in Sturgis was formed, dedicated simply to riding and racing. They started by cleaning up the fairgrounds and began staging motorcycle “Field Days” using the old track. They had great fun doing it. But, in 1937 they took the event more seriously. They still did all of the trick events normally done during a motorcycle Field Day, but also successfully added “speed racing” on the half-mile track to their event, which gained the notice of both the local merchants and the greater racing community. After some encouragement, agreements were made setting up 1938 to be the “birth year” of the Rally. Racing events were held during August and the town of Sturgis staged “fair like” events downtown in support. The Sturgis Rally was thus born.

This year we celebrate the 77th Sturgis Bike Rally and we have come a long way from 200 people showing up for racing, riding, and entertainment. If you are coming to the 77th Anniversary Sturgis Motorcycle Rally this year be sure you take in at least one of the races that made Sturgis what it is today.

Military Appreciation Day

77th Sturgis Bike RallyEach year during the Sturgis® Motorcycle Rally™, the City of Sturgis designates a special day to honor our military who have and are currently serving to assure we have the freedoms that we treasure. This year, the City of Sturgis is proud to set aside Tuesday, August 8th as Military Appreciation Day.

At 2:00 pm, the City of Sturgis will be hosting a reception at the conclusion of the Dakota Thunder Run at the VIP Hospitality Center at 1544 Lazelle Street to honor WWII Veteran and Pearl Harbor survivor Stan Lieberman. At the conclusion, everyone will go to Main Street to await the B-1 flyover at 3:00 pm.  Read more on Military Appreciation Day Here.  For information on the DAKOTA THUNDER RUN, please visit the “GREEN KNIGHTS ELLSWORTH AFB” Facebook page.


-Adlai Stevenson

Mayor’s Pub Crawl

77th Sturgis Bike RallyThere’s nothing more enjoyable after a long day of riding then kicking back with friends and enjoying a few cold ones. We invite you and your friends to join the Mayor of Sturgis, Mark Carstensen and other Rally V.I.P.’s for the annual Sturgis Mayor’s Pub Crawl.The pub crawl will give you a tour of several iconic bars of the Sturgis downtown. Enjoy a few with your friends, perhaps make a few new friends along the way and rub shoulders with some of the past and current legends of the Sturgis® Motorcycle Rally™.

In addition, all participants will receive a 77th Annual Sturgis Challenge Coin. Plan to join us and raise your glass to another great rally in the City of Riders. The ride will take place on Tuesday, August 8th at 7:00 pm at Rally Point, Main Street, and Harley-Davidson Way.

Discovery Ride

77th Sturgis Bike RallyExperience the ride of your life alongside your favorite Discovery Channel talent during the 77th anniversary of the Sturgis® Motorcycle Rally™. Join the Discovery Ride and cruise along with the Diesel Brothers and the Street Outlaws as they lead you through some of the most gorgeous scenery in the Black Hills. This three-hour ride will take you via the back roads where you will experience some of the most spectacular vistas South Dakota has to offer. Your registration will include one gift bag per bike, a spectacular ride with celebrities, and group lunch at the City’s VIP Hospitality Village.

Date: Wednesday, August 9, 2017
Check In: 6:30-7:45 AM MDT
Start Location: Sturgis Liquor
Ending Location: VIP Hospitality Village
Cost: $77.00
Scheduled Talent**:
– Farmtruck
– Daddy Dave
– Heavy D
– Diesel Dave
– The Muscle
– Red Beard

*Register early as the ride is limited to 75 bikes
**Scheduled talent is not a guarantee of appearance

Register Here!

~And as always….

~Live Free Ride Hard~

77th Sturgis Bike Rally







Let AMERiders keep you up to date with information on the 77th Sturgis Bike Rally.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

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