The Pandemic Doesn’t Prevent Adventures or High-Performance Brakes.

Even though we have to practice social distancing this pandemic is not preventing anyone from having adventures or a high-performance brake manufacturer donating 1 mil in euro to stop COVID-19. AMERiders explains what we mean by this.

High-Performance Brake Manufacturer Donates €1 Mil in Euro

Brembo is known the world over for making some of the best braking systems for both two and four-wheeled vehicles. With major success in motorsports, Brembo brake technology was once seen only in high performance, top of the line motorcycles such as Ducati, Aprilia, and MV Agusta sportbikes. These days, Brembo makes braking systems for nearly all types of motorcycles—even low displacement machines through their subsidiary, Bybre. 

One thing that’s sure to put Brembo in an even more positive light is the fact that they’ve committed to donating €1 million to aid in the efforts against COVID-19. If you’ve been tuning in to the news the past few weeks, you’d know that Italy is one of the hardest-hit countries in the world—even surpassing the country this virus originated from, China. With the number of cases, and ultimately deaths due to the virus, rising by the day, there’s no doubt that whatever help can be given will go a long way.


Brembo’s donation will be used for research and development purposes in finding a vaccine or other solutions to the pandemic. Distributed among three major medical facilities within the region—Fondazione per la Ricerca Ospedale di Bergamo Foundation, the Papa Giovanni XXVII Hospital, and the Mario Negri Institute—Brembo, along with the rest of the world, seeks to expedite the cessation of this pandemic. 

Headquartered in Bergamo, Italy, Brembo is in the heart of coronavirus-stricken Italy. As such it is totally within character for Brembo to do such a noble act towards the defeat of this pandemic. After all, Brembo represents more than just incredible braking performance. Italian culture would suggest that Brembo, along with all other Italian companies that have made a global name for themselves, indeed represent Italy and what it means to be an Italian. In trying times like this, we all just need to help each other out to make things normal again.

Pandemic hasn’t prevented some adventures from going forward.

Since the initial COVID-19 outbreaks, “normal” life has screeched to a halt. The global pandemic crippled production, slammed the brakes on sales, and canceled/postponed industry events through the months of March and April. As the countries around the world cope with the reality of the crisis, governments and companies are utilizing a patchwork of methods for easing lockdowns and restrictions.  

Despite rising cases in India, Royal Enfield is keeping its Moto Himalaya adventure ride on the books. With the event scheduled for early August, the brand certainly has time to adapt to the ever-changing situation. Even if Moto Himalaya moves forward, Royal Enfield may need to consider implementing social distancing, personal-protective equipment, or reduced attendees to carry out the 20-person excursion.

On August 9, 2020, Moto Himalaya riders, instructors, and organizers will meet in Leh, a town in the Indian state of Jammu and Kashmir. From there, the group will set out from basecamp and ride Khardung La, one of the highest motorable roads in the world, and arrive at the small village of Nubra in the Ladakh Valley.  

Next, the pack will journey on to Pangong Lake, an endorheic lake at 14,270 ft of elevation that extends all the way to China. After riding along the Tso Moriri and Tso Kar lakes, the band of travelers will arrive back where they started in Leh. The eight-day trip will cover 950 km (590 miles) and will include dirt, mud, and tarmac riding. 

All participants will be riding Royal Enfield’s aptly named Himalayan during the course of the road trip. The small-displacement adventure bike features a 411cc, four-stroke single that produces 25 horsepower and 24 ft-lb of tour. While the model’s power is nothing to gawk over, the reliability of electronic fuel injection at high elevations should keep the group moving from one checkpoint to another.  

At $1,800-$2,000 for a single-occupancy room, the all-inclusive event is relatively affordable and allows participants to maintain social distancing. Hopefully, the brand can carry out the Moto Himalaya while minimizing exposure to the virus. If they can pull it off, it’ll go a long way for other events and bringing us back to “normal”.

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information on The Pandemic Doesn’t Prevent Adventures or High-Performance Brakes.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

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Powersports Workers Essential & BMW Makes Masks During Quarantine.

During our lockdown of COVID-19 we have seen many companies and employees deemed essential, we have also seen companies that don’t normally make masks start to make them. This is the case with BMW who now joins the fight and will now make masks, and also Feds have now classified powersports as essential workers. This Quarantine has brought out the good and bad in everyone, but we here at AMERiders only want to show you the good if at all possible with our articles.

Powersports Workers As Essential Personnel During Quarantine

Thank your local moto-lobbyists: Powersports industry workers have now been classified as essential personnel by the US federal government. This means many dealerships and other motor-related businesses can get back to more-or-less regular working hours—if they wish to. 

The news comes as the population of the US is divided on the issue of COVID-19 quarantines. Some people believe the coronavirus pandemic requires extreme shutdown measures to avoid the spread of the disease. Others believe the situation has been blown out of proportion and want the country to return to normal conditions.

The situation is complicated further by the fact that some businesses have been classified as essential, and allowed to remain open as long as certain social distancing protocols are followed. This varies by jurisdiction, to some extent, but automotive repair businesses were always classified as essential under the Cybersecurity and Infrastructure Security Agency (CISA) guidelines. 

Thanks to lobbying by powersports industry figures, CISA updated the language in its Guidance on Essential Critical Infrastructure Workers. It now gives essential status to: “Workers critical to the manufacturing, distribution, sales, rental, leasing, repair, and maintenance of vehicles and other transportation equipment (including electric vehicle charging stations) and the supply chains that enable these operations to facilitate continuity of travel-related operations for essential workers.” In plain-speak, the revision means many powersports personnel are now classified as essential, along with the automotive sector. 

If they wish to, many motorcycle dealers should now be free to re-open, along with other powersports businesses. The question is, are they going to? Even before government-mandated shutdowns, many powersports businesses were making drastic changes to their businesses, shutting down storefronts, and laying off staff. Along with a concern for employees’ health, many managers and owners also realized the COVID-19 pandemic was causing a major drop in dealership traffic. No matter what the federal government says, the powersports industry may still be slow to re-open if bosses, their workers, or their customers aren’t interested. This Quarantine has kicked all of us in the patootie.

BMW makes masks for COVID-19

In a war effort-like kind of movement, an increasing number of motorcycle manufacturers are stepping up and getting involved in fighting the coronavirus. Some, like MV Agusta, Yamaha, and Benelli, have donated precious personal protection equipment (PPE), masks, ventilators, and respirators to hospitals and organizations that need it the most. Others like Pirelli and Dainese contributed financially.  

For some companies, pitching in means adapting their activities to the needs of the health crisis we’ve been enduring for a little over a month now. On the car side of the industry, manufacturers such as Ford and General Motors have paired up with healthcare equipment suppliers to help assemble and manufacture critical equipment such as ventilators and respirators. BMW has now announced that it will join the ranks by turning its production over to masks.  

In a press release, BMW announced that it will soon be able to produce “several hundred thousand masks per day”. Leading up to this decision, the company had already handed out 100,000 masks from its own stock. On Wednesday, it added yet another 50k masks and a million gloves to the list with the promise of an additional million face masks being manufactured in April for workers and personnel working during the quarantine.  

In addition to the refocused activities, the manufacturer announced that its facilities in Europe, North America, and South Africa will remain closed at least until April 30, 2020. This announcement follows a string of recent big moves by the manufacturer over the past week. BMW announced that it will opt out of Intermot and EICMA on April 1 before unveiling the all-new R18 on April 3.  On the customer front, the company has postponed any new vehicle pickup from the BMW Welt to May 3, 2020, and will also provide customers with extended warranties.

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information on Powersports Workers Essential & BMW Makes Masks During Quarantine.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

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BMW Group India Suffers Loss & Hero Motor Corp. Donates Ambulances

BMW Group India suffered another loss on April 20th with President and CEO when Rudratej Singh passed away from a massive cardiac arrest. From the other side of bleak news Hero Motor Corp., India’s largest motorcycle manufacturer has been busy donating all over the country to help combat COVID-19, AMERiders has your information.

BMW Group India Suffers Loss

BMW Group India president and chief executive officer Rudratej Singh died yesterday of cardiac arrest. He was only 46 years old, and had taken on both positions at the head of BMW Group India as of August 1, 2019.  

Prior to Singh’s term at BMW, he was Global President of Royal Enfield and oversaw some of the company’s recent meteoric international growth during his four-year tenure with the company. The widely acclaimed 650 Twins made their first appearances on the world stage under Singh’s watchful eye.  

“BMW Group India, with profound sorrow, announces the demise of Rudratej Singh (46), President and Chief Executive Officer on April 20. The cause behind the sudden and unexpected demise is yet to be ascertained. Our prayers are with his family and loved ones during this difficult period,” the company said in a statement.  

“Rudratej Singh joined BMW Group India on 1 August 2019. His transformational vision and strategic orientation played a crucial role in navigation of BMW Group India in a challenging business environment. His demise comes at a crucial junction when BMW Group India was in midst of implementing strategic measures for strengthening the dealer network across India,” the statement continued. 

Since making that announcement, sources including Bloomberg have confirmed that Singh suffered ‘a massive cardiac arrest.’ His death comes less than a month after the death of BMW Group India’s Sales Director, Mihir Dayal, who died of cancer earlier in April. In the interim, chief financial officer Arlindo Teixeira has been appointed acting president. 

Times haven’t been easy for the motorcycle or automotive industries, particularly in the midst of our current global pandemic. The challenges Singh faced when he took control at Royal Enfield were considerable, yet he managed to improve both the brand’s perception and its profitability while at the helm. It’s unclear what the future might have held for BMW under Singh’s leadership, but we send our best to his family, friends, and coworkers in this difficult time. 

Hero Motor Corp. Donates Ambulances

Pretty much no one in the world would say these last few months haven’t been rough, as the entire globe deals with our ongoing pandemic. It’s important to remember that some people are doing their best to help, though, and it’s one positive thing during this otherwise bleak time. Take Hero Motor Corp., for example. India’s largest motorcycle manufacturer has been busy donating 15,000 meals per day to hungry citizens in need across the country. 

Now the company is also donating 60 Hero Xtreme 200R motorcycles to local authorities. They’re not just any Hero Xtreme 200Rs, though. These are special mobile ambulance motorcycles, designed to access extremely rural and remote locations where it’s hard to get a traditional car- or truck-based ambulance. This should give those residents improved access to emergency care when they need it most.

What’s so special about these ambulance bikes? As you’d expect, they come equipped with a siren and flashing lights, as well as a radio for communicating with other emergency services on the road. They’re also outfitted with a first aid kit. Additionally, they come with a full stretcher mounted to the side, kind of like a fully-reclined sidecar. That way, emergency riders can transport a patient in need of further medical care to the nearest hospital as quickly as possible.  

Each unit also comes with a fire extinguisher and an oxygen tank, as well as a bright LED light that can be aimed to administer emergency first aid, even in badly lit areas. These seem like useful bikes for rural communities to have in general, not just during this global pandemic. It seems like they’ll likely be very helpful in the years to come, as well.  

It’s unclear whether Hero MotoCorp intends to deploy additional ambulance bikes around the country. Perhaps if these are well-received, another round of bikes like these will be in order. With their 200cc engines, they have plenty of power to take a patient to their nearest medical facility for treatment.  

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information BMW Group India Suffers Loss & Hero Motor Corp. Donates Ambulances.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media ( Facebook, Twitter, Pinterest, Google+, and Instagram) with others and let them get the information and benefit from it as well.

Humanity Is Showing Its Good and Bad Side During COVID-19.

Anxiety, Inspiration, Humanity these are three words you will hear during this pandemic. One itself Humanity can cause the other two to come about. Humanity can cause people anxiety but it can also inspire others to do different things to help out in this harrowing time. Whether is volunteering to provide a vital service, making masks, or donating something most everyone is trying to do there part. AMERiders shines out the spotlight on a few.

Volunteer Bikers Provide a Vital Service in the UK

In this harrowing time of a global pandemic, most of us are feeling some level of anxiety. In the UK, various groups of volunteer Blood Bikers across the country are continuing to ride, helping both their communities and themselves during this extremely troubling time.  

Before the pandemic, the entire volunteer regional fleets of riders regularly transported blood products, samples, breast milk, and medical equipment that could fit in panniers. Now that we’re all in the midst of the COVID-19 era, Blood Biker services are even more vital.

For a start, trained Blood Bikers are now transporting COVID-19 samples to facilities for testing. Beyond that, these moto volunteers are also delivering critical personal protective equipment (PPE) to healthcare workers who are on the front lines of this pandemic. 

In fact, some members of the Shropshire, Staffordshire, and Cheshire Blood Bikes have formed a separate volunteer organization on top of their usual Blood Bike runs. They’re calling it Visor Bikes, and concentrating efforts on rounding up 3D-printed and other maker-created clear face shields and visors to take to frontline medical workers.  

A lot of us feel better when we’re helping, so in a very real way, riding to provide these critical services is perhaps the best form of self-care. If you’re thinking this sounds like an excellent time to jump in and volunteer to be a Blood Biker yourself, regional teams are currently not accepting new volunteers at this time because of social distancing requirements. Orientation and training require personal interactions that are simply not safe for anyone at this time.  

Financial donations are always appreciated, since the Blood Bikers are an entirely volunteer organization, and are not taxpayer-funded. Once this pandemic period has passed, the likelihood of regional Blood Bikers groups opening up their volunteer rosters will be much greater. This is one of humanities goods during this time of need.

Goggles for Docs helps us protect our heroes.

Stories of inspiration can get lost in the hysteria of COVID-19. While reports of the rising death toll and economic collapse draw the most attention, companies and individuals are also stepping up to meet the daunting challenges. When it comes to the motorcycle industry, brands like Benelli, Pirelli, and Yamaha have donated medical supplies to local healthcare providers. BMW even went as far as switching to face mask production during the global pandemic.  

Whether you or a loved one contracted the illness, lost your job as a result of the economic halt, or you’re socially isolating, the international crisis impacts every one of us. With unemployment skyrocketing and toilet paper hoarders ransacking stores, finding ways to help others is more important than ever. Goggles for Docs allows citizens to offset personal protective equipment (PPE) shortages by donating new or used off-road goggles to frontline health workers.

If you have an old pair of dirt bike/dual-sport, ski/snowboard, or general lab goggles collecting dust somewhere, Goggles for Docs would gladly take them off your hands. According to the share system’s website, even if your used goggles are tinted or well-worn, they’re “better than a COVID cough to the face.”  

To maximize the speed and efficiency of donations, Goggles for Docs has laid out a five-step process. First, donors choose the hospital they’d like to send their old eye protection to and insert their personal information. Once the eyewear is disinfected using Goggles for Docs’ guidelines and video below, backers can mail them directly to their hospital of choice or leave them at one of the drop-off locations set up by the grassroots movement.  

Though Goggles for Docs currently has over 200 drop-off spots in 35 states as well as Canada, Mexico, the Netherlands, Spain, and Panama, the share system promotes overnight mailing your goggles to hospitals directly. If you don’t have an old pair of goggles to donate, you can also provide monetary assistance by using the organization’s REVERB portal.  

Whether you donate money or PPE, spreading the word is as impactful (if not more) as the gift itself. With COVID-19 continuing to spread nationally and globally, continued contributions will be needed. So far, Goggles for Docs has provided over 28,000 goggles for health care workers, but the fight is far from over.  

The novel coronavirus presents numerous challenges for everyone. From doctors to small business owners, from essential workers to the unemployed, we can all find a way to do our part even if it’s something as small as donating an old pair of dirt bike goggles. Nothing is stopping us from being our own story of inspiration.

Manufacturer Launched GoFundMe for COVID-19 Efforts

The coronavirus pandemic has shown us some of the ugliest sides of humanity but also some of the nicest. We recently documented how some motorcyclists around the world were stepping up to the plate and helping others while certain manufacturers were donating equipment to hospitals to help the medical teams. 

After the initial scramble caused by the explosion in the number of cases and the mandatory lockdowns, companies have started turning into the helpers we need. The latest one to join the movement is gear-maker Dainese. 

While the number of cases in the U.S. has surpassed those of any other countries, Italy still has the highest death toll in the world. Italian medical facilities are struggling to keep up with the population’s needs to the point of having to prioritize certain patients over others.  

After Moto Morini, Brembo, and Pirelli, Dainese has now stepped in and took the crowdfunding road to try and help. The manufacturer launched an online campaign on GoFundMe with the goal to gather €200,000 for the Protezione Civile which is the Italian department of emergency management. As we write this, in three days, the campaign has received over half of its target. If you wish to contribute a little something, you will find Dainese’s campaign here.  

If you’d like to be more involved in our neck of the woods, there are a number of charities and organizations gathering funds in relation to COVID-19. For instance, patients who have suffered from the virus and have healed are invited to have their plasma tested for antibodies and potentially to donate blood which could help people currently suffering from the illness.  

Organizations such as MedShare, the American Red Cross, Alight, or Direct Relief are gathering funds to provide hospitals and healthcare centers with such necessities as personal protective equipment (PPE), hand sanitizer, and cleaning supplies. Other like Save the Children, Heart to Heart International, and Partners in Health focus their efforts on trying to limit the spread of the virus and providing vulnerable patients with cares.  

The site Charity Navigator lists a slew of charities involved in the fight against the coronavirus so you can choose where you would like to send your money. If you have spare PPE, masks, hand sanitizer, or cleaning products you would like to donate, you can also contact your local hospitals, they will inform you of the donation process.  

To everyone who chooses to be part of the solution, we thank you! Take your part in bettering Humanity and do something nice in this time of need.

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information on how Humanity Is Showing Its Good and Bad Side During COVID-19.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media ( Facebook, Twitter, Pinterest, Google+, and Instagram) with others and let them get the information and benefit from it as well.

Global Motorcycle Sales Falling, Bike Theft, and Norton Blinking from existence?

Global Motorcycle Sales are Falling, A Bike Theft grabbed the attention of a Motorcycle dealer and, Norton Motorcycles could Completely Cease To Exist, AMERiders information on all these topics for you.

Bike Theft Turns into Happy Dance

You know there are more thefts going global like this or similar to this but they won’t end up or some won’t end up doing this happy dance. But lets hope that there is a global happy dance soon.

Imagine that you’re a hardworking nurse out there trying to save lives in the middle of a global pandemic. Imagine that you also love motorcycles, and in fact love them so much that you spent a bunch of time fixing up a 2004 Kawasaki Ninja 250 with your stepdad. The two of you put in a whole bunch of work to make it special. There may be many other Ninja 250s in the world, but this one is all yours.  

Now imagine that some jerk comes along and steals it. Worse still, they don’t just steal it; they completely trash it. The cops recover the bike and arrest the thieves, but not before your bike is so damaged, it’s going to cost more than the bike is worth to fix everything. You’d be pretty upset, right? Especially if you used that bike to get around and get to work. 

All this did happen to Mercedes Suarez, a nurse from San Antonio, Texas, and an avid rider. Luckily, that isn’t where the story ends. After seeing the story of her beloved bike getting stolen and trashed on the local news, Alamo Cycle Plex owner Dave Sears said he felt like he had to step up. He started thinking about how he could help, and then this Kawasaki dealer got on the phone with Kawasaki North America to see what they could do.  

Although they knew it wasn’t the same, Sears phoned up Suarez and said, “Would you like a brand new 2019 Kawasaki Ninja 400?” She couldn’t believe it was real at first, but it was. They fitted a nice tank pad, Akrapovič exhaust, and some frame sliders on it before sending Suarez home with it.  You can see a full video here, and it’s lovely.

She loves her new bike and is both grateful and amazed at the generosity of the San Antonio community. A local shop also offered to repair her recovered 2004 Ninja that she’d built with her stepdad, free of charge. I’m not crying, you’re crying. 

Norton Possibly Blinking from existence?

We’ve known since the end of March 2020, that Norton Motorcycles owes millions of pounds to its creditors. At long last, Norton administrator BDO filed its official “Statement of Administrator’s Proposal” report with the UK’s Companies House. That means any interested parties can now read the entire document for themselves. This report was filed on March 23, 2020, and made publicly available on April 7, 2020. 

Besides the amounts owed to secured, preferential, and unsecured creditors, here are the most important things we learned from this summary: 

  • Norton’s own directors were already looking for a purchaser for the business as of November 2019, prior to the company formally going into administration in January 2020. Needless to say, the directors did not find a buyer.
  • 331 parties expressed interest in buying the business, of which 242 traded and 89 were investors. All were of course required to sign NDAs, but only 169 actually returned those NDAs. In total, 29 formal offers to buy the business were received. Best and final offers were required to meet a deadline of March 25, 2020, but no further details are available at this time. Any results will be provided in the next Joint Administrators’ report to creditors.
  • According to company records, there were 69 motorcycles in Norton’s possession or at third-party locations when the administrators came in. However, this accounting proved inaccurate, so BDO created its own breakdown. Here’s a screencap was taken directly from the report:
  • A total of 466 customers previously paid deposits for new Norton motorcycles that they have not received, according to the company’s records. “These monies were not ring-fenced in a separate bank account and therefore no funds are available to return to impacted customers from this source,” reads the BDO report on this matter. These customers are considered as part of the “Unsecured Creditors” class. In terms of payout from any money available, it goes in order from Secured Creditors (which is Metro Bank, in this case) to Preferential Creditors (Employees), then to Unsecured Creditors and finally to Shareholders. As previously stated in the earlier summary, it is unlikely at this point in time that anyone other than Metro Bank will recoup any of their money.
  • The Norton Stripped Bikes debacle is also addressed. “At the date of the Joint Administrators’ appointment, the Company held nine motorcycles on behalf of customers, in order to undertake necessary repairs which were covered under the previously provided warranty. A number of these motorcycles had been stripped of parts without the authority or knowledge of the owners and it has been alleged that this may potentially have been over and above what was necessary to undertake the agreed warranty repairs. Due to the Administration, the Company was unable to return these motorcycles to their original condition or undertake any repairs under warranty. The Joint Administrators continue to investigate the circumstances of these events and continue to liaise with any impacted parties.”

Here’s another bit I found particularly interesting, and which I’ll quote directly:  

“The Joint Administrators have a duty to investigate the affairs of the Company, to establish if there are any actions that can be pursued for the benefit of the creditors as a whole, and also to investigate the conduct of the director. In this latter respect, the Joint Administrators must submit a confidential report to the Secretary of State regarding the conduct of all directors and shadow directors during the three years before the administration.” 

The report also mentions a forensic business team it has brought in to more fully investigate this matter, after which it says, “If creditors wish to bring to our attention any matters that merit investigation, they should contact the Joint Administrators c/o BDO LLP 5 Temple Square, Temple Street, Liverpool, L2 5RH quoting reference 00324560.”  

That text is toward the end of the report. However, before we get to the summary of the administrators’ proposals, I’d like to quote a bit from the very beginning of the report because it tells you exactly what to expect.  

Under the heading “Achieving the Purpose of the Administration,” it says: 

“The first objective is rescuing the Company as a going concern (i.e. restructuring the Company’s business, resulting in the survival of the Company).  

Due to the extent of the Company’s known liabilities (including sums owed to Holdings), it is not considered that the Company will be rescued as a going concern.” 

Now that we’ve hit the salient points of this report, it’s not difficult to see why BDO came to that conclusion, and why it now proposes either continuing administration of the company as it has done for the past two months, or else entering into Creditors’ Voluntary Liquidation or dissolution of the company.  

Where does that leave things? It’s only a matter of time before we know if any of those 29 offers made for Norton is accepted. If not, liquidation of assets or dissolution seems likely. Exactly how long we’ll need to wait to learn more isn’t clear. However, it’s worth noting that once the company went into administration, things have moved pretty quickly ever since.

Motorcycle Sales Dropping Globally Due to COVID-19

Even before the World Health Organization declared COVID-19 a pandemic on March 11, 2020, many financial experts were speculating on the impact of the global crisis. Once motorcycle manufacturers and dealerships closed their doors to observe social distancing orders and promote public safety, we knew that the market could undergo a massive reduction in productivity and sales. 

Now that economic reports for the month of March are available, we’re able to assess the impact on the industry—and it isn’t good. We all knew that global motorcycle sales stumbled in 2019, but with the advent of the novel coronavirus, we could see a further decline for markets like India and a contraction of previously growing sectors in Europe. 

In India, the world’s largest motorcycle market, domestic manufacturers saw steep downturns in March. Year-over-year sales figures declined for Hero MotoCorp (-43 percent), Royal Enfield (-44 percent), Bajaj (-55 percent), and TVS Motor Company (-62 percent) during the third month of 2020.  

Foreign makes weren’t immune to the economic slowdown with Suzuki India selling 42% less units during the period as well. Not all the news was bad though, as Honda Motorcycle & Scooter India managed to increase sales by 10 percent. Despite the bleak numbers, Suzuki India Managing Director Koichiro Hirao emphasized the company’s responsibilities during the global pandemic.  

“At present, our first and foremost priority is to ensure the health and safety of the employees and all stakeholders,” said Hirao. “As the industry fights the COVID-19 pandemic by implementing shutdowns and taking precautionary measures, we believe that industry will overcome this difficult time and bounce back with positive growth in the coming months.” 

Though Suzuki India is enduring its own woes during this time, the company still reported a 5.7-percent increase in sales during the 2019-2020 fiscal year.  

“We are pleased to close this financial year on a positive note with 5.7 percent growth amid the precautionary measures taken in the wake of the COVID-19 pandemic,” stated Hirao. 

In Europe, Italy’s motorcycle market crumbled with sales numbers plummeting by 66 percent. Scooter and moped purchases fell by 62 percent while motorcycle sales collapsed with a 69-percent reduction. However, the country’s motorcycle market also experienced growth in the first and second month of 2020.  

Calculating the overall sales for the first quarter of 2020, Italy only dropped 24 percent compared to last year. Regardless of the meager returns, the BMW R 1250 GS sold the most units—presumably to those looking for an apocalypse-appropriate motorcycle. 

With the majority of factories and dealerships still shuttered, who knows what April’s sales data has in store. Manufacturers are keeping an optimistic eye on the future with hopes that the industry will bounce back once closures and social distancing measures are rolled back. Until we reach that post-COVID-19 world, we’ll have to continue speculating about the future of the motorcycle industry.

I can hope that everyone all over the globe is working to help us get back to our global normality soon.

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information on Global Motorcycle Sales, Bike Theft, and Norton Blinking From Existence?

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media ( Facebook, Twitter, Pinterest, Google+, and Instagram) with others and let them get the information and benefit from it as well.

#StayAtHome Prompts In-home Workouts, Home Delivery & More

The #StayAtHome orders all over the world have now prompted people to figure out how to do in-home workouts, many businesses are now doing home delivery that were not before and there are conferences and other things being done online as well. AMERiders has the story.

We don’t know about you but some of us here at AMERiders have been getting cabin fever, we try to keep you entertained each week which we hope we are doing just that. Ideas to help you besides reading our great content, and tinkering on your ride can be some of the ideas that we found that others have started doing.

In-home workouts

For those of us who are itching to move, are missing their gym routine, or are simply open to getting their grove on #StayAtHome has prompted us to figure out how to work out from home.

If this isn’t for you, there’s no judgment, only love. Ducati seems to agree with this and in the first episode of its new YouTube series Ducati Caffé, one of the test riders shows us a few moves we can all do from home.  

While riding is a therapy in itself, if you choose to avoid taking risks during quarantine, then a little living room training session is the next best thing you can do for your head. Get your sneakers on and check out the routine that test rider Andrea Rossi has prepared specifically for motorcyclists to stay in riding shape. The best part is that he shows how to adapt the exercises to your level of fitness. Nobody gets left behind! 

He explains that this little workout is designed to work all the muscles you use while you ride. From pushups to squats, he also breaks down what muscles each exercise focuses on and how these muscles work while you’re riding.  

If you’ve worked through your entire list of chores, have caught up on all your shows, have finished all your books, and are wondering what to do next, you can always add this to your list. There’s nothing like a random set of push-ups to give you a boost! Trust us, we’re almost like doctors but with fewer (no) PhDs and more bikes.  

#StayAtHome makes Bike Delivery Possible

Are you stuck at home going out of your mind because you’re under quarantine? If you’re a rider, you’re probably dreaming about life behind bars out on the open road instead of what feels like life behind the prison bars of your home while you wait for everything to blow over. At the very least, you’d probably like to take a trip to the dealership to contemplate a new ride. Well, thanks to #StayAtHome now you can. Sort of. 

Indian Motorcycle just announced its new Click.Deliver.Ride program. With CDR, you just open a web browser (either on a computer or your mobile device) to design your bike and wait for delivery. 

Okay, it’s not quite that simple, but almost. Being able to design your new ride is nothing new. Until now, though, buying a bike online still meant going to the dealership in person and meeting with a salesperson to fill out the paperwork. Don’t forget, before you could even go to the dealership, you’d have to find someone to take you there. Assuming you wanted to ride your new bike home, that is. 

With CDR, you can do all the paperwork from the comfort of your couch, either online or over the phone. Once that’s done, the dealer will deliver your new ride direct to your driveway. You can probably even ask them to leave the keys under the doormat for maximum self-isolation. 

There are some caveats though. Indian says that this is a limited time offer. We’re guessing that means it’s probably only available until the pandemic ends. Also, it’s not available where laws prohibit it. 

Still, as long as it’s legal and you don’t snooze on this offer, you can get your new ride without ever having to meet another person face-to-face. Just a few clicks on your phone and you’ll be social-distancing like a pro in no time.

2020 Women’s Conference Online

Are you a badass woman who rides? Do you want to connect with other badass women who ride? We may all be #StayAtHome more than usual due to the coronavirus crisis, but the Women’s Motorcycling Conference Online is coming up fast. It’s the perfect way to get some much-needed interaction with other women riders while we’re all planning our next rides. 

The first-ever virtual conference will take place on Friday, April 17 and Saturday, April 18, 2020. It starts at 3 p.m. Eastern Daylight Time and will feature presentations from all kinds of rad women throughout the U.S. motorcycling landscape. From Joanne Donn of GearChic to Porsche Taylor of Black Girls Ride Magazine, to 2019 Iron Butt Rally winner Wendy Crockett, to Tricia Szulewski of Women Riders Now, there are a ton of cool people and presentations to get you thinking and talking.  

There are a wide range of presentation topics, including Building Confidence After A Crash, Reinventing Your Extremes: Long Distance Tips and Tricks, Revvolutionary: Using Your Motorcycle as a Vehicle for Change, and much more. As with live and in-person conferences, you can attend as many or as few of the sessions as you like.  

Registration is currently open, and is available at two levels: regular registration to attend the virtual conference live, or you can also choose a Conference + Recordings ticket. That gets you video recordings of every conference session after the event, so you can go back and relive things you want to see again. It’s also a nice option if an emergency comes up and you have to miss a session (or part of a session) that you were really looking forward to attending.  

Regular registration costs $21.99 including a service fee, while the conference + recordings option costs $58.74 including a service fee. All ticketing is done through Brown Paper Tickets, which accepts major credit cards as well as PayPal. All sales are final, according to the website. 

#StayAtHome has become the hashtag for many different places during the pandemic. It is being used to say yes I am safe and I am home. It is also helping to give us all a sense of togetherness to say we are not alone. #stayathome <– is a link to mark your self safe and at home. Use the hashtag #StayAtHome one social media to let people know you are at home and safe, and to find what different things are going on.

~And as always…

~Live Free Ride Hard~





Let AMERiders keep you up to date with information on #StayAtHome Prompts In-home Workouts, Home Delivery & More.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media ( Facebook, Twitter, Pinterest, Google+, and Instagram) with others and let them get the information and benefit from it as well.

During the Pandemic Euro 5 Delay Requests, Moto Creativity & Updates

As the threat of the pandemic looms over all of our heads it, Manufacturers ask for delays in the Euro 5 deadline, People become creative and AMERiders has updates on the Motorcycle Racing Calendar.

Manufacturers Requesting Delay In the Euro 5 Deadline

Increasingly stringent emissions standards are making motorcycle manufacturers develop new variants, update ageing lineups, or cut models altogether. In India, we’ve seen the implementation of BS-6 regulations force Suzuki to discontinue the Hayabusa in the country and Yamaha to go back to the drawing board on the R3. With Euro 5 rules set to commence on January 1, 2021, the possibility of more model cuts looms over one of the world’s most successful motorcycle markets.  

On top of that, production and development slowdowns due to the continuing COVID-19 pandemic only add to the hurdles that manufacturers face with the Euro 5 deadline. Up against unprecedented challenges, motorcycle associations, industry advocates, and the manufacturers themselves are calling on EU authorities to delay Euro 5 adoption until January 1, 2022. 

For those that aren’t familiar with Euro 4 and Euro 5 emissions standards, Euro 5 will demand reductions in carbon monoxide (1140mg/km to 1000mg/km), hydrocarbon (170mg/km to 100mg/km), and nitrogen oxide (90mg/km to 60mg/km). In addition to lowering previously regulated pollutants, the new rules also restrict non-methane hydrocarbons to 68 mg/km.  

When it comes to new models, Euro 5 regulations were already instituted at the beginning of 2020. Models like the Honda Africa Twin 1100, Yamaha R1M, Suzuki V-Strom 1050 XT, and BMW F 900 XR have been approved under the new guidelines, but the majority of manufacturer lineups need to update to the ever-increasing emission standards. Motorcycle brands won’t find a respite in the UK either, as the country is aligning its regulations with Euro 5 rules despite the current Brexit transition. 

With the novel coronavirus ravaging parts of Europe, production halts at MV Agusta, KTM, and BMW factories further shrink the timeline for Euro 5 preparations. In Italy, one of the countries hit hardest by the COVID-19 crisis, influential figures in the motorcycling industry are citing supply chain slowdowns and retail shutdowns as justifications for delaying the new emissions standards by six months to a year.  

“The closure of the shops, however, will prevent the sale of all Euro 4 approved vehicles,” said Brembo business director Paolo Magri in an interview with Bennetts. “With a consequent increase in the stock held in the warehouse, the risk is real that at the end of the year, manufacturers and dealers will find themselves at home with a mass of vehicles that, by law, can no longer be marketed.” 

The situation is becoming so dire that ACEM, the European Association of Motorcycle Manufacturers, issued a written statement to governments and EU officials to help ease the Euro 5 deadline. 

“The COVID-19 crisis is placing dealerships, most of which are small family-run operations, under extreme financial hardship,” claimed ACEM. “Against this background, the motorcycle industry urgently calls on the European Commission and national administrations to swiftly adopt all necessary measures to help the sector come through this unprecedented crisis.” 

With manufacturers projecting a considerable backlog of unsold models in warehouses, remaining Euro 4-compliant machines may not be easy to sell once Euro 5 is instituted. Under current rules, manufactures can only sell Euro 4-approved motorcycles up to ten percent of the same type registered in the two previous years or up to 100 vehicles per type per Member State. If the January 2021 deadline still applies, manufacturers will be able to sell Euro 4 bikes until 2022, but if the European Union pushes Euro 5 regulations back, Euro 4 motorcycles will remain on the market longer. 

While the industry could use some relief during this time of economic uncertainty, many believe that emissions standards will go a long way to reduce pollution and climate change. We’ve already seen a major drop in worldwide pollution in the month of March and advocates on both sides will have arguments for maintaining or decelerating Euro 5 standards. We’ll have to wait for the European Union’s decision, but you can rest assured that we will relay the information as soon as it’s announced. Let’s hope that the pandemic clears up quick.

Virtual Bike Build-off lets creativity flow during Pandemic

While it’s true that not every motorcycle fan enjoys working on bike-related projects, an awful lot of us do. I don’t know about you, but keeping myself busy is probably the best possible thing I can do to keep my stress levels down during the pandemic. That same line of thinking is what led Roland Sands Design to create the #CoronaVirusBikeBuildOff, which is exactly what it sounds like. 

It started as the same kind of nervous joke I’m sure we’ve all been making, about how we already practice responsible social distancing every time we lock ourselves in our garages and work on our bikes. I mean, we might laugh about it, but does that make it any less true? Spring maintenance is great and all, but thinking bigger and actually building a bike for this competition is a great way to spend a whole bunch of free time you may suddenly find yourself with.  

The rules are: there are very few rules. It should ideally have two wheels, although a trike is totally acceptable. If your build started as a motorcycle, RSD will probably consider it. Also, I especially like that in this video, a kid building something based on a bicycle is specifically mentioned as totally fine. Kids are home right now, so let’s get them building along with us! A bike really is like a giant 3D puzzle with oil, and I’m just gonna keep saying that because it’s true. 

The contest is open worldwide, because just like motorcycling, we are all in this together. There are cash prizes, but the main thing is to give you something cool to focus on during this trying time. The deadline will be announced in the coming weeks, since none of us knows what’s going to happen just yet. Also, it’s a virtual contest, and no part of it will take place in person.  

In my opinion, it’s a fantastic idea, and I also kind of feel like this video is pretty much all of us right now. We’re grateful for what we have, for each other, for our bikes, and we’re all just trying to make sense of what’s going on and also keep our spirits up. If we have a few extra bucks we can use to order some motorcycle parts online to help with our builds, that’s a productive thing we can do for both ourselves and the motorcycle world.  

It’s a good reminder that community-building is how we’ll all get through this and come out stronger on the other side. Both in the larger motorcycle community, and in our small, local communities, looking out for each other gives us meaning, purpose, and hope every single day.

MotoGP, WSBK Encourage #RidersAtHome; Calendar Updates

Updates as of APRIL 6, 2020: MotoGP, Endurance World Championship, and MotoAmerica have all announced additional schedule changes for 2020.

  • MotoGP: The 2020 Shark Helmets Grand Prix de France, originally scheduled for the weekend of May 15 through 17, 2020, has been postponed. No new date has been announced yet since this situation is extremely fluid right now. However, the fact that they’ve said it’s postponed rather than canceled outright indicates a hope that it will be rescheduled at a later date.  
  • Speedweek and Northern Talent Cup: Speedweek was originally scheduled to take place at Oschersleben from June 4 through 6, 2020. The first round of the Northern Talent Cup was also scheduled to take place as a supporting event. Both Oschersleben events have now been canceled, and the first round of the NTC is now scheduled to take place at Sachsenring from June 19 through 21, 2020.  
  • #RidersAtHome campaign: The FIM governing body that oversees both MotoGP and WSBK announced its #RidersAtHome initiative on April 1. The campaign is meant to encourage all types of riders around the world, from professionals to everyday commuters, to share messages of support and behaving in a responsible manner to take care of each other. In the official release, the FIM said, “Even though riding is still permitted in some countries – the FIM is requesting that ALL riders keep their motorcycles parked in order to reduce the risk of accidents and injuries that could take up valuable healthcare resources during a period when they are already under great pressure.”  
  • Endurance World Championship: The 8 Hours of Oschersleben was originally scheduled at the culmination of Speedweek, on June 6, 2020. Due to a ban on public gatherings, this race has been canceled and will not be rescheduled for 2020. The next EWC gathering will now be the Suzuka 8 Hours in Japan on July 19, 2020. Additionally, the Bol D’Or in Le Castellet, France from September 19 through 20, 2020 will now be considered the fifth event in the 2020 EWC calendar. If this calendar remains unchanged, it will be bookended by Bol D’Ors.  
  • MotoAmerica: The series already rescheduled its initial COTA opening round in accordance with the MotoGP COTA weekend; both events will now take place in November 2020. That meant Road Atlanta was to host the new MotoAmerica season opener from April 17 through 19, 2020. However, that event has now been rescheduled to July 31 through August 2 instead. Shortly after that announcement, MotoAmerica announced the cancellation of the Virginia International Raceway round originally scheduled for May 1 through 3, 2020. This race will not be rescheduled. As things currently stand, the revised MotoAmerica season is scheduled to kick off at Road America in Elkhart Lake, Wisconsin from May 29 through 31, 2020. MotoAmerica is working toward having 10 events on its 2020 schedule and plans to issue calendar updates in the future. 

We here at AMERiders hope that you all are staying inside and are staying at home. Some of us are in lockdown in our perspective states (mine went into lockdown last week.) It is a crazy time during the pandemic and we hope that it gets over with soon. In the meantime, stay safe, follow the safety rules and we’ll see you on the other side of this.

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information During the Pandemic Euro 5 Delay Requests, Moto Creativity & Updates.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media ( Facebook, Twitter, Pinterest, Google+, and Instagram) with others and let them get the information and benefit from it as well.

Fonzie’s Triumph Motorcycle Is Still Cool & Has Been Brought Back to Life

Fonzie’s 1952 Triumph TR5 motorcycle is still cool and has been brought back to life and runs like it never stopped working AMERiders has your story.

That iconic eeeyyy! catchphrase, most everyone knows it.

Most everyone knows the iconic Eeeyyy, catchphrase, whether you know who the Fonz is or whether you have seen the show Happy Days or not, You’ve still more than likely heard it. Arthur Fonzarelli, also known as Fonzie, or The Fonz, was the ultimate in safe-for-TV cool back in the 70’s and early 80’s on the ABC sitcom, “Happy Days.” It’s possible the iconic character, played by Henry Winkler, inspired an entire generation of riders to buy black leather jackets and motorcycles.

Over the course of the show, Fonzie rode several different bikes. One of which, a 1949 Triumph Trophy TR500.  Wait a sec—didn’t Fonzie’s Triumph sell for $179,200 at Julien’s Hollywood Legends auction last year? Yes and no. Yes, a bike that Fonzie rode in the show sold, but not the bike Fonzie rode.

Opening Scene this bike can be seen in.

Mick Lynch the owner that bought this particular Fonzie bike says that motorcycle, a 1949 Triumph TR5, did indeed appear on Happy Days, but the ’52 is the primary bike that was used during the show’s 11-season run. “It’s the one in the opening credits, the one in 90 percent of the still shots,” he says. “It’s the bike on the posters, lunchboxes, and Thermoses.” (seen in the above video) and was Fonzie’s ride of choice. It even still sports a dent on the tank from when Winkler, admittedly not a great rider, crashed it. 

Lynch, says he stumbled upon this iconic piece of Americana at an auction purely by chance. He was at an auction with his wife but didn’t find anything that he wanted to bid on, so he wandered over to the automotive auction. He knew what he was looking at as soon as he saw it. 

Lynch won’t say what he paid for the bike, but only started bidding after another person who had done extensive research on the bike had dropped out. It wasn’t about the money for him. 

“I’m a big fan of America and history, and this bike holds a significant place in American pop culture. I don’t buy things as an investment; I buy things because I want to preserve them.” Lynch says. 

Lynch left the bike just as he found it, putting it in storage as he began doing research. It wasn’t long before he realized he couldn’t keep something so beloved to himself. Lynch loaned it to the Gilmore museum in 2014. In 2019, he and the Gilmore loaned it to Hagerty. Hagerty displayed it in the company’s headquarters.  

In the video Davin, one of Hagerty’s mechanics attempts to get the long-neglected bike running again. First, he dismantles the carburetor. After discovering that some key parts are missing, he orders them and proceeds to work on the rest of the bike while he waits for them to arrive. After extensive work, he finally gets the bike put back together.  

Now for the moment of truth. He kicks it twice with no result. On the third kick, something starts to happen. Finally, on the fourth kick, the old Triumph fires right up as if it hadn’t been sitting for decades. 

Davin celebrates with a victory lap around the parking lot. Who can blame him? He’s probably the first person to get to ride it since Fonzie himself. 

Fonzie’s Cool Triumph Repair

Henry Winkler wasn’t a good rider

Lynch said that he tucked the bike away in storage and dove into learning everything he could about it. He knows, for example, that Fonzie didn’t start out with the Triumph. He had a Harley-Davidson, but Henry Winkler, who played the Fonz, struggled to keep it upright, so the show’s producers switched to a lighter bike (one that Elkins, a respected stuntman who made that epic jump in The Great Escape, helped to procure). Even the Triumph was a bit much for Winkler to handle, however. He crashed it at least once because the gas tanks shows signs of damage.

Below some of the cast and Fonzie (Winkler) talk about Him, the bike, and the Crash,

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information on Fonzie’s Triumph Motorcycle Is Still Cool & Has Been Brought Back to Life.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media ( Facebook, Twitter, Pinterest, Google+, and Instagram) with others and let them get the information and benefit from it as well.

Virtual Race Results and the Motorcycle Industry Braces for Impact.

MotoGP had its first virtual race on March 28th due to COVID-19 and #StayAtHomeGP and featured ten riders from the 2020 MotoGP paddock. It also had a rookie win the race. The coronavirus is taking a toll on commerce and the fallout is bringing things to a halt, all the while the motorcycle industry is bracing itself for the impact. AMERiders brings you information on these two stories.

Rookie Wins First MotoGP Virtual Race

To race at the top level of your sport, you have to live it. That can be a challenge during a global pandemic, because like everyone else, you’re staying at home. A lot of professional racers have been getting outdoors on dirt bikes, which is great for physical and mental health as well as social distancing. Still, it isn’t the same as a race bike at a track.  

Then again, neither is the #StayAtHomeGP, which was MotoGP’s first-ever Virtual Grand Prix. It took place on March 28, 2020, and featured ten riders from the 2020 MotoGP paddock. Marc Márquez, Francesco “Pecco” Bagnaia, Alex Márquez, Iker Lecuona, Aleix Espargaro, Joan Mir, Miguel Oliveira, Fabio Quartararo, Maverick Viñales, and Alex Rins all took center stage as they raced on PS4 from the safety of their homes. 

First came a short qualifying round to determine the grid, as you do. At the end of qualifying, Fabio Quartararo emerged as pole-sitter, followed by Bagnaia and Viñales to round out the front row. Then, the virtual race began in earnest. 

As you might expect, there was quite a bit of crashing. Getting a feel for your bike can be difficult when you’re actually on your bike, but getting a feel through your controller is a different matter entirely. Luckily, in the video game, it’s not hard to get back into the race after a crash. Since all of us watching this GP at home had the opportunity to watch these racers as they played, seeing Joan Mir still leaning with his body to tell his bike where he wanted it to go put a smile on my face. Once a racer, always a racer. (also reminded me of how some of my gaming sessions go when I play and want a character or car to go in a certain direction) 

Also entertaining was the live commentary for the duration of the race from Jack Appleyard, who also guided some post-race interview questions with the grid for this season kickoff race at Mugello. It was also fun to see a small glimpse of these racers just hanging out at home, with Alex Rins’ dog jumping into his lap and other people in the house wandering in and out of frame behind several of the racers. Fabio Quartararo looked a bit like a team manager, and famed motorcycle artist Steve Whyman also noted that Maverick Viñales had one of his paintings hanging on his wall as he played. Chalk that up under ‘things you wouldn’t get out of a normal MotoGP round.’  

According to MotoGP, a different roster of racers will take to the virtual track for the next round, sometime in the next few weeks. It’s a definite change, but it seems like a great way to keep everyone’s spirits up, both racers and fans alike.

If you would like to see the virtual race we have it for you below.

As the economy slows to a halt the motorcycle industry braces for it.

It’s not a good time for anyone in the world right now thanks to COVID-19, and the motorcycle industry is no exception. The extreme level of lockdown in some parts of the world means that people aren’t building motorcycles, selling motorcycles, or riding motorcycles, which could be catastrophic to the industry as a whole.

Italy, the home of several major motorcycle manufacturers, is being hit particularly hard. Ducati’s factory is shut down. While MV Agusta and the Piaggio Group (including Moto Guzzi, Aprilia, and Vespa) have attempted to keep their factories open despite drastic quarantine measures, itself a questionable move, they have now idled their factories after stricter government orders.

While Italy is one of the hardest-hit countries by COVID-19, the worldwide motorcycle market is being affected as well. BMW and Yamaha have also shut down factories. China, where the virus started, not only has numerous motorcycle manufacturers, but also many parts manufacturers that other companies rely on to continue building their bikes. Though Vietnam started 2020 with an 11 percent industry growth, that will more than disappear due to the economic effects of the virus. Thailand is expected to lose 20 percent of its sales from 2019, despite a rapidly growing motorcycle industry there.

The United States recently surpassed China as the country with the most COVID-19 cases, and our motorcycle industry is similarly affected. An employee at Harley-Davidson’s Milwaukee plant tested positive for the virus, causing that factory as well as their Pennsylvania plant to be shut down at least through the end of March. Although Indian has not confirmed that any of their employees have been infected, they still shut down their factories in late March as a precaution.

While many of the ever-increasing numbers of states issuing stay-at-home or shelter-in-place orders do consider the transportation industry to be essential businesses that are allowed to stay open, few people are considering buying a new motorcycle right now, especially while their personal economic situations may be precarious or disastrous. Even if motorcycle dealers are open, business is bound to be slow, quite possibly with reduced hours and staffing. Even worse, the beginning of spring is one of the hottest times to buy a motorcycle, and dealers are completely missing that opportunity.

There are those in the government that want to blast through these shutdowns as quickly as possible, then return to business as usual. Obviously shutdowns like this are extremely bad for business. The health and welfare of workers and consumers are even more critical, however. As bad as the economy may get with extended stay-at-home and shelter-in-place orders, the alternative is bound to be worse. If nothing else, people can’t build, buy, and sell if they’re sick, or worse.

We here at AMERiders say please stay at home if you are able and if your work allows you to. If you are doctors and nurses and such that are working to quell this outbreak and/or keep it contained. We thank you. Everyone else please follow the guidelines, don’t go out unless you have to, if you are able order your groceries and food online (I do) It helps. Please don’t hoard. It makes it rough on the rest of us. Think before you do something, would you want someone to do that to you?

~And as always…

~Live Free Ride Hard~




Let AMERiders keep you up to date with information on the Virtual Race Results and the Motorcycle Industry Braces for Impact.

And as always don’t forget to send us your stories, pictures, and events for posting to GALLERY.AMERIDERS @ GMAIL.COM  and we will post them for you. The more people that know about your event the better and we are offering free advertising. We would also love to hear about your rides and love to see those bikes so send those stories and pictures.

Like what you just read? Share it on social media ( Facebook, Twitter, Pinterest, Google+, and Instagram) with others and let them get the information and benefit from it as well.

More Shutdowns, MotoGP Hosts a Virtual Race and Global Pollution Drops

Since the Coronavirus started to spread there have been many production shutdowns from manufacturers all over the world. From Ducati in Italy to Harley here in the U.S. now Indian has joined in. Races of all kinds have been suspended or canceled for the season, but some have found ways to still help their fans enjoy their racing. MotoGP is one hosting a virtual race soon. The biggest thing is the Drop, in Global Pollution. AMERiders gives you info on all these stories.

A Week after Harley Shutdown Indian does the same

A week after Harley-Davidson announced it would suspend production in the U.S., Polaris now confirms that it will also temporarily shut down two oversea facilities and five U.S.-based plants, including the Spirit Lake Indian Motorcycles plant. About 650 workers are affected. 

The other facilities affected by the shutdown are located in Roseau, Minnesota; Osceola, Wisconsin; Huntsville, Alabama; Battle Ground, Washington; Monterrey, Mexico; and Opole, Poland.

Indian now becomes the 2nd motorcycle giant in the U.S. to stop/halt/pause production.

MotoGP hosting a Virtual Race

We know that esports aren’t the same as on-track MotoGP action. Still, as some other motorsport series like F1 have already demonstrated, it’s still great to see your favorites go head-to-head in a live event. That’s why will host its first-ever Virtual Race on Sunday, March 29, 2020. Fittingly, they’re calling it the #StayAtHomeGP, and as long as you have a working internet connection, you should be able to watch it from wherever in the house you’re sitting.  

The action starts on March 29, 2020, at 15:00 (GMT +2), which is 11:00 Eastern Daylight Time. You’ll be able to stream on,, and across the MotoGP social media network. It will also be shown on some TV stations (presumably, whichever ones usually show MotoGP racing in your locality), so check your local listings for more details.  

We don’t know for sure exactly who will participate, but MotoGP specifically mentions Maverick Viñales, Fabio Quartararo, Alex Rins, and Marc Márquez by name. Hopefully, it’ll be more than just the four of them hanging out in their respective basements, drinking Mountain Dew, eating chips, and throwing controllers on the ground when someone ragequits. Incidentally, the game they’ll be playing is the official MotoGP video game from developer Milestone. 

The virtual race will take place at Autodromo del Mugello, and will last for six laps. To qualify, all participants will take part in a five-minute qualifying time attack to work out who ends up where on the grid. Both qualifying and the actual race will be shown via streaming and any TV stations that are airing this MotoGP event, so we should get to see it all.  

It’s unclear whether any racers will also be wearing headsets during play, which could make the event extra entertaining. However, most racers now seem to have pretty solid media training, so it’s doubtful we’d suddenly find out that the MotoGP paddock has its very own Kimi Räikkönen-type DNGAF personality within the ranks. Still, you never know! As ever, I live in hope. 

A Stiff Drop in Global Pollution during the pandemic

It’s evident that the spread of COVID-19 has negatively impacted financial markets worldwide. The global pandemic has forced shelter in place orders in the US and abroad and halted production for many industry drivers in the name of containing the virus. With manufacturing limitations in place, corporations, small businesses, and individual workers are struggling to cope with the economic toll of the outbreak.  

While the situation is dire for many, commercial shutdowns have led to a vast reduction in pollution worldwide. However, looking to history, the lull in greenhouse gas emissions likely won’t last long.

Location-data company Inrix reported that US traffic volume fell by 30 percent in March. In California, where vehicular pollution levels require more stringent emissions standards (CARB), cars on San Francisco’s roadways reduced by 50 percent. Inrix calculated that New York, Michigan, and California saw the largest drops, reducing traffic figures by 37 percent.  

The cutbacks were even more drastic internationally. Traffic in Italy plummeted by 65 percent and NASA reported that nitrogen oxide levels across central and eastern China have fallen by as much as 30 percent.  

Of course, the drop in traffic volume directly affected the air-pollution levels and major metropolitan areas like Los Angeles, Seattle, New York, Chicago, and Atlanta have experienced major emissions dips as a result. Columbia University measured a 50 percent decline in carbon monoxide in the past week alone. 

Though the data sets are encouraging for an ever-changing climate, historians believe that the pollution pause will be short-lived. Citing the Great Recession of 2008 and the oil crises of the 1970s as past examples, experts believe that the emissions figures will rebound with the economy once the novel coronavirus outbreak recedes.  

“I won’t be celebrating if emissions go down a percent or two because of the coronavirus,” said Stanford University environmental scientist Rob Jackson in an interview with the Los Angeles Times. “We need sustained declines. Not an anomalous year below average.” 

To help businesses regain their footing, countries like the Czech Republic have already requested the easing of European Union zero carbon emissions plans and some airlines are rolling back emissions-reducing policies. With unemployment on the rise and businesses on the brink, easing regulations seem like a surefire solution but at what cost to the environment? 

Only time will tell if the pollution levels skyrocket to pre-COVID-19 times, but as motorcyclists, we can only enjoy the reduced traffic volumes for now. Just remember to stay safe out there and keep two wheels on the pavement, the last place you want to be right now is a hospital.

I would love to see a this drop in Global Pollution stay around for an even longer time. However, that may not be the case if we don’t pay attention to what caused the Global Pollution in the first place.

~And as always…

~Live Free Ride Hard~




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